Directv has announced that it will begin charging for its cable channel this summer.
This means that customers who subscribe to its new service will be able to watch the latest films, documentaries, TV shows, and music on demand.
It also means that subscribers will no longer have to wait for the cable company to deliver the content.
The company is taking a cue from other cable operators, which have been making similar moves, including Netflix and Amazon.
In other words, the future is looking brighter for cable subscribers, who may soon have a better way to watch shows on their devices.
The new plan will be available in select cities across the country and will cost $8.99 per month.
That’s around the same price as what Dish, Comcast, or Verizon are charging for the same service.
Directv is launching the new offering with the expectation that it’ll generate significant subscriber growth in the future.
The cable provider also said that it would be offering the service at no additional cost to subscribers who already pay for the service.
The service will also be available on existing customers’ existing devices.
Netflix has been offering its own version of the service in select markets for some time.
In addition to offering streaming videos, it has a subscription-based service called Go90 that costs $8 a month.
The $8 per month service offers access to nearly 2,000 movies and shows for a monthly fee.
Netflix’s Go90 also includes content such as original shows, documentaries and dramas.
Other major streaming services such as Amazon Prime, Hulu Plus, and Google’s YouTube have also launched services offering similar service.